If you drink coconut water or have stock in it, you may want to read this article posted yesterday in the New York Times “Coconut Water Changes Its Claims.”
Here are a few of the highlights:
Global sales of coconut water are $400 million per year!
Companies that sell coconut water have claimed that it is high in electrolytes and has a variety of other health benefits.
After a 2011 class-action lawsuit, Vita Coco, a leading brand, agreed to stop saying that it rehydrated better than sports drinks.
A 2012 study (funded by Vita Coco) in the Journal of the International Society of Sports Nutrition found that neither coconut water nor sports drinks were better than water in hydrating young men after hour long workouts.
To read the article go to: Coconut Water Changes Its Claims.
Your friend & coach,
Brien
P.S. Please share this information with those who can benefit from my services and programs.
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Disclaimer: The entire content of this article and the www.BrienShamp.com website are based upon the opinions of Brien Shamp, unless otherwise noted. These statements have not been evaluated by the Food and Drug Administration. Products and services are not intended to diagnose, treat, cure or prevent any disease. If you are pregnant, nursing, taking medication, or have a medical condition, consult your physician before using products and services. Individual articles are based upon the opinions of the respective author, who retains copyright as marked. The information on this website is not intended to replace a one-on-one relationship with a qualified health care professional and is not intended as medical advice. It is intended as a sharing of knowledge and information from the case studies, research and experience of Brien Shamp and his community. Brien encourages you to make your own health and fitness decisions based upon your research and in partnership with a qualified health care professional.
